VIP

We regularly work with VIP’s to get your brand seen and endorsed. Their high level of credibility and trust amongst their followers and the general public enhances brand awareness and creates a ‘must have’ emotional connection that money cannot buy. Our VIP campaigns are strategically managed to ensure the chosen VIP’s embody the characteristics and qualities that align with your brand identity to create positive associations.

We work closely with our network of celebrity stylists and advisors to create authentic celebrity advocacy to have far reaching impacts including those demographics that can be challenging to access. By accessing these recommendations or endorsement we can sway the purchasing decisions of target audiences quickly and effectively.

VIP’s attract media attention and can increase coverage in traditional media with even simple ‘Get The Look’ mechanics, amplifying the brand further amongst those who look for celebrity inspiration. And we know getting the right product with the right personality can quickly increase sales and brand loyalty.

One VIP endorsement can open up access to exclusive networks and will often open the doors for organic seeding where creators are keen to recreate celebrity looks. VIP content serves as social proof, ignites conversation and creates talkability around your brand to stand out in a crowded market. We strive to form longer term relationships facilitating VIP’s to choose the product themselves, speak about it passionately and authentically and feature it at high profile events.